Analytics & Reports

Understand performance with views, submissions, and conversion rate.

Overview

This chapter helps you understand how your forms are performing. Instead of guessing, you can measure whether people are viewing the form and how many actually complete it.

You can use analytics to answer questions like:

• How many people opened the form?
• How many people submitted it?
• What is the conversion rate (submissions compared to views)?

Example: If many people view the form but few submit, your form might be too long, unclear, or asking for too much information too early.

How It Works

When the form loads, a view is counted. When someone submits, the submission count increases. Conversion rate is calculated automatically.

Step-by-Step Guid

• Open your form to see view and submission counts.
• Use Submissions to export data as CSV.
• Look at Last Submission date to know recent activity.

Fields Table

Fields explanation

Tips

• Test different layouts to improve conversion.
• Shorter forms tend to convert better.

Common Mistakes

• Comparing conversion across very different traffic sources.